A lot of companies have CX measurements in place.
The problem is that very few truly measure their CX: they simply evaluate isolated satisfaction
situations, trying to get insights about a complex, multidimensional phenomenon.

NPS provides valuable insights about their clients, but what is missing, is a methodology

to understand “what” drives Customer perception of the experience. Only by assessing the “What”

drives CX and not “How much” for individual interactions, can companies solve fully their CX

problems and positively impact their results.

Download our White Paper about CX new metrics: the CXS and NXS